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UMKC Brand Guide Contents

UMKC Brand Standards Guide

Current UMKC Advertising

Timeline for UMKC Marketing Initiative

Research and Results

The Brand Advisory Committee

UMKC Creative Services

Logo Color Options
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Two-Color Logo
The preferred UMKC logo is the two-color version using UMKC Blue and UMKC gold. The two-color logo should use no other colors, and the logo should never be isolated within a box or frame.


One-Color Logo
The preferred color for the one-color logo is UMKC blue. Additional colors that can be used include black and, in fields of dark color, white. When using the logo in printed material that does not use UMKC blue or black ink, the logo should print in one color using the darkest ink color available.

 

 

UMKC Brand Standards Manual
Management of the University of Missouri-Kansas City Brand
Updated: February 1, 2007

This document is subject to periodic revision. Check www.umkc.edu/brand for the most recent version.