Definition & Examples

Definition & Examples: Tier 2

School and Unit-materials are any communications pieces with the primary objective of promoting, portraying or benefiting an individual school or unit of the University.

Examples include:

School of Computing and Engineering Recruitment Materials

School of Pharmacy Annual Report

School of Medicine Magazine/Newsletter

School of Education Donor Brochure

School of Law Pocket Folder

UMKC Brand Standards Manual
Management of the University of Missouri-Kansas City Brand
Updated: February 1, 2007

This document is subject to periodic revision. Check www.umkc.edu/brand for the most recent version.


UMKC Brand Home UMKC Brand Guide Contents UMKC Brand Standards Guide Current UMKC Advertising Timeline for UMKC Marketing Initiative Research and Results The Brand Advisory Committee UMKC Creative Services	Definition & Examples: Tier 2 School and Unit-materials are any communications pieces with the primary objective of promoting, portraying or benefiting an individual school or unit of the University. Examples include: School of Computing and Engineering Recruitment Materials School of Pharmacy Annual Report School of Medicine Magazine/Newsletter School of Education Donor Brochure School of Law Pocket Folder UMKC Brand Standards Manual Management of the University of Missouri-Kansas City Brand Updated: February 1, 2007 This document is subject to periodic revision. Check www.umkc.edu/brand for the most recent version.
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