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ABOUT US

Telling UMKC's story with pride, passion and personality.

CORE VALUES

One

 

Think strategically to advance the brand.

Two

 

Deliver great customer service by being responsive, flexible and collaborative.

Three

 

Provide seamless, integrated marketing and communications.

Four

 

Solve problems with creativity and inspiration.

Five

 

Build positive university partnerships and team spirit.

In 1933, Kansas City leaders embraced the belief that their city could never achieve greatness without a great university. In the heart of the Great Depression, they dug deep and started a university that to this day is deeply engaged in making Kansas City a great place to live, work and learn. That's UMKC's legacy - UMKC is Kansas City's university. Our Strategic Marketing and Communications staff embraces that mission. We believe that UMKC's academic excellence, impact on the lives of students, deep community engagement, research and tradition of service - are stories that simply can't be told enough.

 

Our award-winning team of writers, designers, editors, marketers and web developers work collaboratively with the campus and community to spread the word about UMKC. Our full-service support agency strategically plans and delivers communications, marketing and advertising support. We work to build the overall brand of the university but also help individual academic units develop distinct brand identities that connect with - and boost - UMKC's overall brand. Our goal is simple: Make sure that everyone knows the treasure they have in their midst. UMKC - Kansas City's university.

KCUR

In addition to a full service agency serving the marketing and communications needs of UMKC, the division of Strategic Marketing and Communications also includes KCUR-FM 89.3, one of the country's leading National Public Radio affiliates.

 

KCUR-FM 89.3 is home to diverse local programming, providing high-quality news, information and entertainment in a non-commercial format. The station has garnered prestigious awards for its reporting, program production and arts and culture coverage. For more information, visit www.kcur.org.

AWARDS

The excellence of our staff wins recognition from peers. In 2014, our talented team brought home 10 prestigious CASE awards - including five coveted gold medals - from the competition for academic publication. Judges at the District VI annual meeting of the Council for Advancement and Support of Education recognized the 2013 Summer Session advertising campaign with a gold medal.  Also winning awards were the 2012 Crescendo campaign, the UMKC Poster, the UMKC Today news website, and the Kangaroo Chronicles (Alumni Fund 2013).

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