How to Begin a Project

Contact your editor or designer directly to set up new projects. If you do not know which editorial/design team is assigned to your unit, please call 816-235-1594 and we will most likely schedule a meeting with you and with your Creative Services team.
At this meeting we will need the following:

    A clear idea of what you want out of your project
    What are you trying to accomplish with this project?
    Who is your audience?
    What behavior are you trying to elicit from them?
    What single message should the prospect remember?

Adequate content
If your project involves copy, providing accurate copy that includes all the information you want to convey will save time and money. It’s best to wait until all of your content is ready before providing it to your Creative Services team. Providing partial or incomplete copy can lead to more preparation time on our end.    

Knowledge of who is ultimately approving the project
Be sure that whoever must ultimately approve the project (if it’s not you) will be available to be involved in the process as it moves along. There’s nothing more disappointing (or expensive) than completing a project only to find out it doesn’t meet the “boss’s” vision of what the project should be, and having to start all over.

Your MoCode
The MoCode is for accounting purposes – jobs can’t be opened without one.
After the initial concept meeting, your CS team will develop a concept (or possibly several) for your project.
These are presented to you and if you approve, the production work begins and the job proceeds.