Visual Guidelines

Show Them What We're Made Of

Our visual identity guidelines provide standards for using UMKC’s marks, signature and graphics in marketing initiatives and university-authorized products. By following these standards, you will help protect our brand identity and strengthen the university’s recognition with internal and external audiences.

Visual Identity Guidelines (PDF)

Help With Branded Items

Self-Service Items

Order stationery and branded merchandise or download templates and social media profile photos.
Browse branded items

Requests and Approvals

 Don't see the UMKC merchandise you need? Request a project from UMKC Creative Services.
Brand contacts