Brand Toolkit

We provide tools and guidelines to help you become a UMKC brand ambassador.


Logos are available in a variety of formats in black, white, two-color process, two-color PMS and two-color digital options. Logos labeled as "digital only" are for email, PowerPoint, web advertising, etc., and are not intended to be printed.

All logos require safe space around them. Safe space is defined as half the height of the "U" in the logo size being used.

safe area preview

Primary logos are updated to the April 2022 version. Updates to the other logos coming soon.

UMKC logo

UMKC logo with university name

Alumni Association logo

UMKC Foundation logo

Brand Guidelines