These brand guidelines were developed to help you become a UMKC brand ambassador. You will recognize key brand components,including elements of our visual identity and guidelines on how to communicate clearly and consistently.
Visual Identity Guidelines (PDF)
Athletics: KC Roos Identity Guide (PDF)
Bloch Identity Guide (PDF)
Brand Workshop (PDF)
The Division of Strategic Marketing and Communications (MCOM) is the brand advocate for UMKC. Any questions regarding the logo or the use of related branding marks should be emailed to MCOM.
573-882-7801
MU Printing Services handles basic stationery prints and reprints, including business cards, letterhead and stationery envelopes.
If your student organization has questions about using the UMKC logo or any related elements, contact getinvolved@umkc.edu.
If you are an alumnus or alumni group, please work with the UMKC Alumni Association on any promotional materials you might need. Send any questions about using the UMKC logo to the Division of Strategic Marketing and Communications (MCOM) at brand@umkc.edu.
If you are working with a specific department or division within UMKC, please coordinate with your point of contact to have any branding questions forwarded to MCOM. The Division of Strategic Marketing and Communications (MCOM) is the brand advocate of UMKC.
If you have any questions about the UMKC Athletic brand guidelines or the Athletic Roo, contact athlicensing@umkc.edu
For UMKC units, contact your Relationship Manager.